[Jan-2024] Free Marketing-Cloud-Administrator Exam Questions Marketing-Cloud-Administrator Actual Free Exam Questions [Q93-Q116]

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[Jan-2024] Free Marketing-Cloud-Administrator Exam Questions Marketing-Cloud-Administrator Actual Free Exam Questions

Verified Marketing-Cloud-Administrator dumps and 166 unique questions

Salesforce Marketing-Cloud-Administrator (Salesforce Certified Marketing Cloud Administrator) Certification Exam is designed for those professionals who want to demonstrate their expertise in configuring and managing the Salesforce Marketing Cloud. Salesforce Certified Marketing Cloud Administrator Exam certification is ideal for those who are responsible for implementing and managing the various aspects of Marketing Cloud, such as email marketing, social media marketing, mobile marketing, and automation. Marketing-Cloud-Administrator exam measures the candidate’s knowledge and skills in various areas of Marketing Cloud, including data management, email marketing, content creation, reporting, and analytics.

Q93. Northern Trail Outfitters uses Marketing Cloud Connect to leverage Sales Cloud data in their journeys. a user recently reported the data coming from Sales Cloud is NOT up to date.
Where should the Marketing Cloud admin begin troubleshooting?

Contact Builder > Synchronized Data Extensions

Automation Studio > File Transfers

Contact Builder > Data Sources

Email Studio > Synchronized Data Extensions

Q94. An email marketing manager is planning to send a promotional email to one million subscribers.
Which data structure should be used?

Data Extension

Group

Publication List

List

Q95. A marketing Cloud admin wants to ensure sensitive information needed for email sends is NOT imported and stored in Marketing cloud. What solution should they implement?

Tokenized Sending

Transparent Data Encryption

Key Management

Field level Encryption

Q96. Northern Trail Outfitters has noticed an issue with their sends today.
Which two links in Setup Home could be used to troubleshoot the issue?!
Choose 2 answers

Create Support Case

Failed Sends

Help and Training

System Status

Q97. A customer is interested in designing a solution to ensure that subscribers only receive categories of emails that they want to receive. The built-in subscription center will be used as part of the solution.
Which feature should be utilized to make this happen?

Publication Lists

Subscriber Keys

Profile Center

Send Logging

Q98. A Marketing Cloud admin is tasked with requesting Marketing Cloud Connect Multi-Org enablement.
What consideration should be given to the preference profile centers for this integration?

Branding for each business units’ profile centers will be inherited from the default business unit setup.

Profile/Preference centers are automatically created for each business unit connected through Multi-org

Multi org does not support the standard profile preference center for the business units.

Profile/Preference centers for Multi-Org accounts are configured in the Salesforce CRM settings.

Q99. A Contact Delete request has been processed for subscribers who have been sent an email. to previously in a northern action did NOT target all contacts in their account and a significant number of contacts which are still remaining.
Which two data would still exist in the account?
Choose 2 answers

Contact-specific data at the job level

Contact data in non-sendable data extensions

General tracking data at the job level

Contact data in sendable data extensions

Q100. Northern Trail Outfitters wants to pass the email address of a subscriber to a landing page through a URL parameter from a promotional email.
Which Marketing Cloud capability allows for secure transmission of the email address?

Cloud Pages URL AMP script function

Web Analytics Connector

Link Wrapping

Q101. Northern Trail Outfitters (NTO) wants a business analyst to import contact lists. The analyst has the follow Cloud Channel Manager and Marketing Cloud Viewer. The Analyst logged in but is unable to import contacts.
How should NTO update the user to allow the analyst the appropriate access?

Add Marketing Cloud Security Administrator

Add Distributed Sending User

Remove Marketing Cloud Channel Manager

Remove Marketing Cloud Viewer

Q102. An email marketing manager is planning to send a promotional email to one million subscribers.
Which data structure should be used?

Data Extension

Publication List

Group

List

Q103. Northern Trail Outfitters(NTO) wants a business analyst to import contact lists. The analyst has the followCloud Channel Manager and Marketing Cloud Viewer. TheAnalyst logged in but is unable to import contacts.
How should NTO update the user to allow the analyst the appropriate access?

Add Marketing Cloud Security Administrator

Add Distributed Sending User

Remove Marketing Cloud Channel Manager

Remove Marketing Cloud Viewer

Q104. A Marketing manager requests to receive an email, once a week, with high-level metrics in a standard format. Specifically, the manager wants to know how many emails were sent in the last week.
What location and activity would allow the Marketing Cloud admin to complete the request?

Automation Studio: Create a Report Activity to run every seven days.

Email Studio: Select “Account Send Summary” in Tracking Reports and schedule a weekly report to be sent.

Automation studio: Create a Query Activity to query data from the “Sent” Data view, then use an Email activity to activate the sending of the data.

Analytics Builder: Select the “Account Send Summary” in Reports and schedule a weekly report to be sent.

Q105. What does Marketing Cloud authenticate when a user logs in through the user interface?

If the user is assigned a role in the parent business unit

If the user is logging in from a whitelisted IP address

If the user is an API User on their record

If the user has login hours enabled on their profile

Q106. Northern Trail Outfitters (NTO) hired a new Marketing Cloud admin, who was told all emails come from [email protected]. the previous admin did not leave any documentation.
Which aspects would confirm a Sender Authentication Package (SAP) has been set up on the account?
2 answers

Upon receiving an email, all tracked links start with click.email.nto.com

The login page for Marketing Cloud Users is login.email.nto.com and is branded with NTO colors

Cloudpages personalized URLs are served from cloud.email.nto.com

Users receive Marketing Cloud password reset emails from help@email nto.com

Q107. What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?

Preference Center link and a link to the business website

Preference Center link and physical mailing address

Business name and a link to the business website

Business name and physical mailing address

Q108. Northern Trail Outfitters runs a nightly automation consisting of a File Transfer and a File Import. Following an update from the engineering team, the automation began failing. The Marketing Cloud admin suspects the CSV file now has an invalid format.
How could the admin receive a file of the bad data rows to confirm this theory?

Move the File Transfer to its own automation and include a notification email address

Move the Import definition to its own automation and include a notification email address

Update the Import definition to include a notification email address

Update the automation to include a notification email address for Runtime Errors

Q109. Security and legal teams determine subscriber data available to EMEA teams should NOT be available to AMER teams.
How could the Marketing Cloud admin ensure distinct data integrity across the regions?

Deploy Multi-Org with a single Marketing Cloud Account

Deploy separate Publication Lists for each region within one account

Filter data view permissions at the subscriber level

Separate regions into business units and apply Subscriber Filters

Q110. Northern Trail Outfitters has Imported a file Into All Subscribers. They then received a results file stating [email protected] could NOT be imported.
Which error code would the file contain for this record?

Restricted Values

List Detective

Invalid Email Address

Skipped Records

Q111. What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?

Preference Center link and physical mailing address

Business name and a link to the business website

Business name and physical mailing address

Preference Center link and a link to the business website

Q112. Which two data structures could be configured to appear in the out-of-the-box Subscription center? Choose 2 answers

Publication Lists

Data Extensions

Lists

Groups

Q113. Which two statements are correct about Send Logging?
Choose 2answers

Send Log data extensions are archived automatically based on retention settings.

SQL Query Activities can reference Send Logs in combination with system data views.

A business unit can support up to three Send Logs.

AMP script can be used to pull data from Send Logs for use within emails.

Q114. What are two possible outcomes when “Send as Multipart MIME” is selected during the send process? Choose
2 answers

Open and click activity are tracked in either version.

The email will avoid detection by various SPAM filters.

An auto-generated text version will be sent with your HTML email.

A custom text version will be sentwith your HTML email.

Q115. Analyst of The Northern Trail Outfitters(NTO) marketing team needs to pull email metrics for an upcoming quarterly company meeting. These metrics need to be reported per email campaign for each of NTO’s Business Units:
* Number of Sends
* Delivery Rate
* Overall Bounce Rate
* Block Bounce Rate
*Open Rate
* Click Rate
* Complaint Rate
* Unsubscribe Rate
Which email report should NTO’s Marketing Analyst pull from Marketing Cloud to get this information?

Campaign Email Tracking Report

Email Performance Over Time Report

Email Send Report

Account Send Summary Report

Q116. A Northern Trail Outfitter’ (NTO) subscriber clicks a link in an NTO email. Prior to the clicking, the subscriber had a bounces status in Marketing Cloud.
What are the effects of the click to the subscriber’s status?

Status is changed to Active and the bounce count is unchanged

Status is changed to Held for 72 hours and the bounce count is set to Zero

Status remains as Bounced the bounce count is unchanged

Status is changed to Active and the bounce count is set to Zero

Salesforce Marketing-Cloud-Administrator Certification Exam is an industry-recognized credential that validates the candidate’s expertise in managing marketing campaigns using the Salesforce Marketing Cloud platform. Salesforce Certified Marketing Cloud Administrator Exam certification exam is suitable for professionals who want to advance their careers in marketing automation and demonstrate their expertise to potential employers. Marketing-Cloud-Administrator exam covers various topics related to marketing automation and requires candidates to have a solid understanding of Salesforce Marketing Cloud tools and features.

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